Preview: Initiate at HIMSS
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Visit Initiate in booth #7033 at HIMSS
Can you believe HIMSS10 starts in just a couple days? We’re excited to speak with you about how you can build a connected healthcare community with Initiate® Exchange. Come and see us at Booth #7033 for a live demonstration of how we’re enabling shared registration with our partner Allscripts or to speak with one of our thought-leading customers who are leveraging the technology to connect with referring physicians. You can also attend a session where our customers will share their unique experiences:
Sunday
HIE Symposium Session: 1:00 PM – 2:00 PM, HIEs Serving Rural and Underserved Communities: The Key to Success (Room B308). Join Jamie Welch, CIO of Louisiana Health Information Exchange, as she shares her experience building an HIE to bring better healthcare to rural Louisiana. Jamie previews her presentation and story.
Monday
Exhibits open 12:30 PM – 5:30 PM – Stop by booth #7033 to see a demo or learn more. My colleague, Deanna Nole, previews the demos.
While the Exhibit Hall is open, we’ll also be in attendance at the IHE Showcase, “Meaningful Use: Show Me the Demo!” Visit booth #233 in Hall C to see Initiate software in action in real-world scenarios with more than 70 other information systems. For more on the Interoperability Showcase, visit the HIMSS site.
Customer Session in Initiate Booth #7033: 2:30 PM – 3:00 PM - Brooklyn Health Information Exchange (BHIX). Irene Koch, Executive Director of Brooklyn Health Information Exchange, will be in the Initiate booth to discuss how the most populous borough of New York City is successfully sharing data across multiple facilities. Learn more about BHIX’s journey.
Tuesday
Stop by the Initiate booth #7033 during exhibit hours from 10:00 AM – 1:00 PM and again from 2:30 PM to 5:30 PM. Or visit the IHE Showcase between 2:30 PM and 5:30 PM.
HIMSS Session: 8:30 AM – 9:30 AM: Healthcare Interoperability: Achieving Meaningful Use and Beyond. (Room B313b). Attend this presentation from Mrunal Shah, MD, VP Physician Technology Services and learn how OhioHealth is transforming care delivery and preparing for ARRA funding with an interoperable healthcare platform that simplifies access to care, facilitates coordination of care, optimizes treatment and improves satisfaction.
Customer Session in Initiate Booth #7033: 10:00 AM – 10:30 AM - Ohio Health. Mrunal Shah, MD, VP Physician Technology Services will join us in our booth following his presentation to answer questions and further discuss Ohio Health’s journey towards interoperability and meaningful use. See a preview.
Customer Session in Allscripts Booth #6715: 11:00 AM – 11:30 AM – UMass Memorial Health Care. Join Richard Cramer, Associate CIO, from UMass, as he discusses their path to a connected healthcare community and interoperability.
Wednesday
Last call for exhibits! We’ll be in our booth (#7033) from 10:00 AM – 1:00 PM and finally from 2:30 PM to 5:30 PM. We’ll also be in the IHE Showcase from 10:00 AM – 1:00 PM.
HIMSS Session: 9:45 AM – 10:45 AM - Strategies for Information Sharing in a Rural Hospital Environment (Room C304). Chuck Fitch, CIO of Delta Health Alliance, teams up with Jamie Welch, CIO of Louisiana Rural Health Information Exchange, to discuss their success at bringing healthcare to rural areas by sharing patient information across the state. Jamie previews the story here.
Customer Session in Initiate Booth #7033: 11:30 AM – 12:00 PM - Ohio Health. Jamie Welch, CIO of Louisiana Rural Health Information Exchange, joins us after her presentation to answer your questions and further discuss their HIE initiatives.
We’re looking forward to a great HIMSS and hope to see you there!
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Just wanted to drop a line and let you know how impressed I was with your 2010 HIMSS Tradeshow campaign! Great way to involve social media, and it looks like it all worked in your favor as shown by your stats on MarketingSherpa. Thanks for sharing it with the world and hope to see more from you! By the way, how did you incorporate video into this campaign? You mentioned the use of a Flip camera.
Linda,
Thanks for the kind words! We incorporated video in two ways:
1) By using a video that was recorded by Better Health on the show floor (http://blog.initiate.com/index.php/2010/03/10/better-health-interview-with-lorraine-fernandes-at-himss10/). We tweeted this extensively and then embedded it into a blog post.
2) We had Flip cameras on site and took a couple short clips of the show floor, available on our YouTube Channel (http://www.youtube.com/initiatesystems - click "See All" and you'll see 3 from HIMSS). This was our trial run at video - since then, we're educating our colleagues on best practices for Flip video at tradeshows. I'd be happy to send you this tip sheet, "Top Tips to Flip."
Hope this helps.
Crysta